The Year of Shop Local: #Roc.

HAPPY

SHOP LOCAL

NEW YEAR

{ Better late than never. And better to put it out there at some point, than nothing at all. That’s what I say for this New Year. And I’m so happy to begin blogging in this new year with a poppin’ shop local weekend I had in the Park Ave + East End neighborhoods. }

* * *

Can you guys feel that?? It’s energy! The energy of this year, 2015, is incredible, + the best thing we can do? Lap-it-up unabashedly, in all it’s glory. Absorb it like rays of sunshine, and let the beauty of this year embody + embolden us all.

do you guys know what this means??!

It means you can get out there + become the essential fabric of this very city–the very things and people, sites and sounds–that you love. It’s true! And now, I’m going to prove this to you by sharing the bomb ass Sunday that I had.

IMG_0919

Lines at Scratch Bake Shop Grand Opening Party on Park Ave!

{ not so }
lazy Sunday

Sunday is slightly less-than-1/2 of the entire weekend, and in the history of my life … , the least productive less-than-1/2. So. I get super stoked when the errands I begin running around 3pm on this lazy day yield fantastic + fruitful results. { It’s the greatest! } Here’s what I did:

  1. Peppermint. #ShopPeppermint. #ShopLocal. Tanvi’s doing a reno + so what better way to kick-off a 1 week shut-down than to throw a 30% off everything { including sale items!} sale???! Why does this rock?
    • Bumpin’ scene. So many fun people in-and-out of the store. I feel like I make new friends every time I go.
    • Chillest vibe. And even when it’s quiet, shop keepers ranging from Tanvi { owner }, Emma { part time model }, + Cooper { shop dog } keep the greatest company.
    • Crazy deals. I bought a slammin’ gold sexy little dress { originally $54 } for $18!! That’s how incredible this sale was. And even when there is no sale, you can find artisan + boutique rings + earrings for like $12. Friends. I love.
  2. Scratch Bakeshop. #ToughCookies. Owners, bakers, designers, and creators Kate + Molly are some tough-ass-cookies. And, incredibly, they bake some deliciously delicate + strong, gluten free + vegan { ! }, culinary confections. Their Grand Opening Party! this Sunday was super sweet:
    • Meet The Owners. The coolest part about Rochester is its capacity for owners + artisans + creators to mingle with the general public. It quite figuratively is a match-baked-in-heaven for we, the public, to meet { what I consider to be } our idols; + for they, to feel our gratitude.
    • Feel The Hype. #Hypebooth. I got to meet Marisa Barnard of Hypebooth! You guys. Do you not understand. This is the woman behind the curtain. This is the woman who brings the hype to every kickin’ get together in this city with her portable photobooth + on-site printing. { This is the woman who’s helping to make my 30th the absolute most fun. } It’s such an honor to meet the people we know through Social Media + to actually have some real social interaction. Word.
    • Feel The Love. In meeting Kate + Molly, we got to reconnect over a common bond that we { and many other Shop Local Loves … } have. And that is … Cass McCrory of Capra Strategy!! My former boss + forever mentor — Congrats to you on the new addition to your most beautiful family Cass. And thanks for uniting our Shop Local Fam. ♥
  3. Hart’s Local Grocers. #IHeartHarts. I once described this grocery store as a combination of Wegman’s + Trader Joe’s + The Public Market. Because it is that, + so much more. Why does Hart’s have my heart?
    • Drive + Park. It’s super close by. Just a jaunt down East Ave. And they have a huge parking lot that’s way easier to navigate than any of the other aforementioned markets’.
    • Under Budget. The past 2 weeks, I’ve done my full week’s grocery shopping. Both times: under budget. Guy – look for the sales. Hart’s is stocked with only the best, so the sale items you find will also be the best. <3
    • Hi Friends. Crucial — it lacks the Wegman’s factor of running into every single person you never want to see like a blasted high school reunion. Which is clutch. At the same time, I run into the very people I love to see. { Like Amy Riposo of Rochester A-List, who I saw this Sunday! } And even when you run into no one at all, the staff at Hart’s make you feel like family. So jump on the tree, guys, + find what is great.
  4. Jenny Sanzo. #NoMoreLies. Did you see news channel 10 WHEC this Sunday evening?? Gratefully, I was at my parents’ { who have a TV }, and so I did see it. And I saw my very beautiful friend discussing the campaign she’s started to empower healthier body images. Why this #Rocs:
    • Full Disclosure. Jenny is so real in this campaign + so ready to bare all so that we feel comfortable with all of ourselves. I cannot explain to you how much this means, save to say you probably feel the same.
    • Take Action. You can get involved in so many ways. Pick the one that’s most comfortable for you! Check out Jenny’s Campaign Page, scroll to the bottom, + find your options here.
    • Love Yourself. If I provide full disclosure on myself–and I will–I very intimately relate to this issue that Jenny so bravely voices. Since 7th grade I rigorously counted calories + measured my food. My sophomore year of college I developed an eating disorder. I’m doing so well now, + that’s because–no matter where we are in life + how we live–we must learn to unconditionally love ourselves. It’s the most natural medicine we know.

See what greatness transpires from just 1 fraction of a Shop Local weekend??

{ You meet + become acquainted with incredibly creative + inspiring people. }

{ You begin to write your own stories as well. }

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That’s what this New Year is all about. Writing our own stories. Breaking the rules. Getting out there. Not worrying about a damned thing. I promise, friends, the outlook is great.

#shoplocal

#eatlocal

XO.

Shop Local. Holiday Wrap-Up In The #Roc .

Sara Silvio Earrings from Trunk Show at Peppermint.
Momsly loves them & they are one-of-a-kind gorgeous!!

Where did I shop this holiday season?? I shopped #Roc . I shopped local, & I shopped the specialty shops, boutiques, & bizarres of Rochester, NY. I found gifts for my brothers, pets, roommate, Aunt, Momsly, & even Da’ Moe. I found gifts that are unique, affordable, memorable, and that support our local Rochester community & economy. I bought 0 gifts from the mall, though–I admit–I did buy Orly nail polish c/o Marshall’s, an Amazon gift card for my Kindle-loving big bro, & American Eagle jeans for my stylish (though he’d never admit it) younger bro. But mall? Nope. Not even at all. Want to know how much I spent?? See below. …

Craft Co. No. 6’s Handcrafted “2nds” Vase.
Flawless to us & seriously discounted by the artists.

#ShopLocal 

#ThinkGlobal
I know it’s tacky to shop & tell. But look how little I spent
for incredibly unique (and thoughtful) gifts from our local #Roc shops.
 
Sara Silvio Jewelry c/o Peppermint                                                                                $65
     *handmade earrings
Peppermint                                                                                                                    $15
     *handmade journal
Craft Co No 6 (all handcrafted American Artisan items)                                               $48
     *3 ornaments
     *doggie treats
     *vase (2nds)
Archimage                                                                                                                     $23
     *men’s wool socks
     *bandana
Abundance Co-Op                                                                                                         $10
     *1 lb. Equal Exchange Fair Trade Organic Coffee
Peter Lazarski Comics                                                                                                   $25
     *”Imaginary Monsters” vol. 1 & 2
     *“Imaginary Monsters: Eat World 2”
Little Bleu Cheese Shop                                                                                                 $38
     *1 lb of VT & NY made gouda & cheddar
     *Finger Lakes pre-packaged cheddar
     *Brooklyn made dill pickles
Heifer International (Feeds & funds families/businesses in developing nations)              $31
     *as-needed donation for in-need-livestock such as chickens, rabbits, goats!
Total: 6 adults & 1 dog at                                                                                                $255

Tips & Tricks
It’s hard to say best deals & even harder to call favorites, 
but if you’re at all worried about finding a diverse array of quality gifts 
at absolutely affordable prices, check out these 
Tips & Tricks.

Full View of Handcrafted “2nds” Vase.
(Cost the same as a pair of wool socks at Archimage!)
Diverse-Array-of-Gifts Tips:
*Archimage: Diverse selection of clothing, jewelry, & home goods. I am in love.
*ParkleighBest of Rochester Gift Shop 2012. From high-end lines, such as the eclectic McKenzie Childs, luxurious Crabtree & Evelyn, and iconic Vera Bradley, to affordable gift cards, home goods, & trinkets: a holiday favorite and year-round mecca for so many of your shopping needs.


Top-Quality-Gifts Tricks:

*Craft Co No 6 2nds: Craft Co. also spans the price range gamut. Best kept secret? Artisans handmade “2nds,” with “imperfections” on pottery pieces like vases and bowls almost invisible to the eye. Frequently marked over 50% off.
*Local Artisans: Go to your local markets like First Friday. Shop at boutiques when they feature artists who have trunk shows. Check out bizarres like Last Minute Market by reading their blogs & following their vendors on Facebook. When you find emerging artists who handcraft items like jewelry or comic books or beads, you find high-quality gifts, brimming with character, at more affordable prices than you’d ever find retail.
Peter Lazarski Original Comics.
www.peterlazarski.com . www.imaginarymonsters.com .
Let’s
#ShopLocal
&
#ThinkGlobal
this
Happy New Year.
#2013 .
♥.